Hiring a sales worker in Rochester, NY
Employers in the Rochester, NY area pay sales and related workers, all other a median of $42,880 a year, with the middle half of the market between $35,820 and $67,060 (BLS OEWS, May 2025, SOC 41-9099). Filling it through recruitlocalpros runs Tier I to Tier VI, $6,240 to $54,340 per search, set by the seniority of the role rather than by salary or location, and our vetted recruiting partner handles sourcing, screening and placement end to end.
Do Rochester residents in sales and related work earn more than employers in the Rochester, NY area pay?
Rochester residents working in sales and related occupations earn a median of $29,122 (Census ACS 5-year 2023, tables S2401 and B24011), against $67,400 as the median of the 19 wages BLS publishes for that same occupation group in the Rochester, NY area (BLS OEWS, May 2025), a difference of 57%, with the employers figure the higher of the two.
Both sides of that figure describe the whole sales and related group, not this one role. In the Rochester, NY area the group covers 19 occupations BLS publishes a wage for, from cashiers at $33,850 to models at $208,000 (BLS OEWS, May 2025), with sales and related workers, all other at $42,880 inside it.
That comparison is between two different measures, not a pay gap. The two weight the same occupation group differently: the Census figure is the midpoint across the people who actually hold those jobs, so a group carrying a few very well paid occupations is pulled toward them, while the BLS figure is the midpoint across the 19 published occupation wages, which counts each of those occupations once whatever its headcount. Census also counts where people live and BLS counts where the jobs are, and the two cover different populations, Census the civilian employed population 16 and over, BLS wage-and-salary jobs only. Read the number against other cities, where the same definitional difference applies on both sides, rather than as a shortfall.
Published wages across this group in the metro run above what Rochester residents in it earn, which usually means employers here draw this talent from beyond the city line rather than from inside it.
What does a sales worker earn here?
Place of work
What employers pay
| 25th percentile | $35,820 |
| Median | $42,880 |
| 75th percentile | $67,060 |
Half of sales and related workers, all other in this area earn between $35,820 and $67,060 (BLS OEWS, May 2025). A band set below $35,820 competes for the bottom quarter of the market. Occupation detail for SOC 41-9099 at O*NET OnLine.
Place of residence
What Rochester residents earn
$29,122
Median annual earnings of Rochester residents working in sales and related occupations, 8,558 people (Census ACS 5-year 2023, tables S2401 and B24011). An occupation group rather than this one role, and where people live rather than where they work, so it is not the same measurement as the wages beside it.
How often do these jobs turn over?
In Monroe County, retail trade employs 37,899 and turns over 9.3% a quarter, with 4,431 hires against 5,158 separations. Average earnings in that industry run $3,238 a month. Census LEHD Quarterly Workforce Indicators, 2024 Q1, NAICS 44-45.
That figure covers every occupation in the industry, not this role alone, so read it as the local churn rate rather than as a number about sales and related workers, all other. It still tells you what you are hiring into: a normal churn rate, where a well-run search closes on schedule.
What does the search cost?
The fee is set by the seniority of the role, never by salary and never by location. Across all six tiers it runs $6,240 to $54,340 per search. A contingency firm hiring at this role's $42,880 median in the Rochester, NY area (BLS OEWS, May 2025) would bill roughly $8,576 to $12,864 on the first year salary alone.
One owner runs the search from market map to signed offer. Searches typically fill in 23 to 35 days, which is a typical window rather than a promise, and the replacement guarantee runs 45 days at 50% off.
Questions employers ask about hiring a sales worker in Rochester
- What does it cost to hire a sales worker in Rochester?
- Tier I to Tier VI, $6,240 to $54,340 per search, set by the seniority of the role and never by salary or location. A contingency firm billing 20 to 30% of this role's $42,880 median wage in the Rochester, NY area (BLS OEWS, May 2025) would charge roughly $8,576 to $12,864 on the first year salary alone.
- What should an offer for a sales worker in Rochester look like?
- Employers in the Rochester, NY area pay sales and related workers, all other a median of $42,880, with the middle half of the market between $35,820 and $67,060 (BLS OEWS, May 2025). A band set below $35,820 competes for the bottom quarter of that market.
- Do Rochester residents in sales and related work earn more than employers in the Rochester, NY area pay?
- Rochester residents working in sales and related occupations earn a median of $29,122 (Census ACS 5-year 2023, tables S2401 and B24011), against $67,400 as the median of the 19 wages BLS publishes for that same occupation group in the Rochester, NY area (BLS OEWS, May 2025), a difference of 57%. Both figures cover the whole occupation group rather than this one role, and one counts where people live while the other counts where the jobs are, so the percentage is not a pay gap.
Price this search
Eight questions about the role. Your tier range appears on screen.
Hiring a sales worker somewhere else?
Same role, different market. The wage band moves with the metro.
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Other sales and related roles in Rochester
- Advertising Sales Agents in Rochester, NY
- Cashiers in Rochester, NY
- Counter and Rental Clerks in Rochester, NY
- Demonstrators and Product Promoters in Rochester, NY
- First-Line Supervisors of Non-Retail Sales Workers in Rochester, NY
- First-Line Supervisors of Retail Sales Workers in Rochester, NY
- Insurance Sales Agents in Rochester, NY
- Models in Rochester, NY
- Parts Salespersons in Rochester, NY
- Real Estate Sales Agents in Rochester, NY
Related
- Hiring Sales and Related Workers, All Other: the role, the pay, the process
- Recruiting services in Rochester
- Every New York city we cover
Rochester is the 4th largest of 4 New York cities in this dataset.