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Hiring a web and digital interface designer in Grand Rapids, MI

Employers in the Grand Rapids-Wyoming-Kentwood, MI area pay web and digital interface designers a median of $78,430, with the middle half of the market between $63,450 and $103,110. Grand Rapids residents working in computer and mathematical occupations report a median of $70,250, which is 10% below what the metro pays for this role.

What does a web and digital interface designer earn here?

Place of work

What employers pay

Annual wages paid by employers in the Grand Rapids-Wyoming-Kentwood, MI area. BLS OEWS, May 2025.
25th percentile$63,450
Median$78,430
75th percentile$103,110

Half of web and digital interface designers in this area earn between $63,450 and $103,110. A band set below $63,450 competes for the bottom quarter of the market.

Place of residence

What Grand Rapids residents earn

$70,250

Median earnings of Grand Rapids residents working in computer and mathematical occupations, 3,884 people. Census ACS 5-year 2023, tables S2401 and B24011. Where people live, not where they work, so it is not the same measurement as the wages beside it.

The 10% figure is not a pay gap. ACS counts the civilian employed population 16 and over, part-time and part-year work included; OEWS counts wage-and-salary jobs only. The two populations differ, so read this number against other cities rather than as a shortfall: the same definitional difference applies to every city equally, which is what makes a city-to-city reading sound.

The role pays well above the local residential norm, which usually means you can hire from inside Grand Rapids rather than competing for commuters.

What does the role actually involve?

Core tasks

  • Collaborate with management or users to develop e-commerce strategies and to integrate these strategies with Web sites.
  • Collaborate with web development professionals, such as front-end or back-end developers, to complete the full scope of Web development projects.
  • Communicate with network personnel or Web site hosting agencies to address hardware or software issues affecting Web sites.
  • Conduct user research to determine design requirements and analyze user feedback to improve design quality.
  • Confer with management or development teams to prioritize needs, resolve conflicts, develop content criteria, or choose solutions.

O*NET 29.1, task statements for SOC 15-1255.

Tools and technologies in demand

Adobe Creative Cloud software, Adobe Illustrator, Adobe Photoshop, Adobe XD, Atlassian JIRA, Cascading style sheets CSS, Figma, Git.

O*NET 29.1, flagged in demand or hot for this occupation. Useful as a screen, not as a checklist.

Is the talent actually in Grand Rapids?

This is a job zone four: considerable preparation needed occupation. Most of these occupations require a four-year bachelor's degree, but some do not.

That matters here, because 40.1% of Grand Rapids adults hold a bachelor's degree or higher. That is a workable pool, but the search will reach beyond the city line. Census ACS 5-year 2023, table S1501.

The average Grand Rapids commute runs 19.4 minutes, which is roughly how far your catchment reaches before candidates start saying no. 12.3% already work from home, so a fully onsite requirement here is competing against that.

What does the search cost?

The fee is set by the seniority of the role, never by salary and never by location. Across all six tiers it runs $6,240 to $54,340 per search. A contingency firm hiring at this role's median would bill roughly $15,686 to $23,529 on the first year salary alone.

One owner runs the search from market map to signed offer. Searches typically fill in 23 to 35 days, which is a typical window rather than a promise, and the replacement guarantee runs 45 days at 50% off.

Price this search

Eight questions about the role. Your tier range appears on screen.